System Integrations
Solutions
Unlock growth potential with real-time communications between all of your growth systems.
OUR TEAM HAS WORKED WITH THE BEST
Better Data, Better Decisions
Sales and marketing relies on effective communication throughout the customer journey. However, that can't be done unless all of your systems connect together: behavioral analytics, lead enrichment, CRM, marketing automation, and so much more.
The problem with many systems integrators is they dive right into technical solutions without understanding business context and sales processes. ESI will work with you to map the flows and systems across your growth stack, making sure we understand the implications of every change.
Every company needs a "source of truth" system. This is usually your CRM, but could be a marketing platform, product database, etc. Once we decide on the system, we'll make sure all data flows into it in real-time for maximum accuracy, and then pushes out information as needed to the rest of the growth stack.
Native integrations are convenient, but often don't suffice. Our team will work to create middleware, API connections, and web hooks that send data between each database and system in your growth stack. We believe in real-time data across all systems for better decision making across sales and marketing campaigns.
APIs aren't the end-all, be-all for systems to speak. Much of the magic happens within systems to get rid of data entry, reporting, and ensure data accuracy. We'll dive into your CRM, marketing automation, and relevant growth systems to make sure internal processes within each are automated and accurate.
System Integrations for Systematic Growth
Turn your growth stack into a seamless operation that supports infinite growth potential.
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ESI will help your enterprise craft better marketing actions via streamlined system data processing. The goal with any major business undertaking is to enhance the effectiveness of your team’s ability to deliver quality products and services. And that is just what ESI can promise through freshly integrated systems.
Integrate Sales & Marketing
Your sales and marketing teams should act as one growth team. However, that's impossible if they're not working with the same data and context. We make sure both teams have accurate, aggregated data across all of your sales and marketing tools.
Integrate with Customer Success
Customer Success needs to see what happened throughout the customer journey to date, but they're often in the dark and separate from sales and marketing. We'll provide your CS team everything they need at the tips of their fingers across customer context, behaviors, etc.
Integrate with Finance
Integrate your CRM with Quickbooks, other accounting tools, or ERP systems with the ESI team. We'll make sure your finance team is able to invoice, collect, and predict revenue without hassling the growth teams for data, spending time in your CRM, or wasting time comparing sales to the books.
Integrate with Operations
Operations is often the last to know when a deal is going to hit, when delivery is needed, and when to make sure resources are available. Yet, this leads to a clunky customer experience that diminishes value. The ESI team will connect your delivery and operations systems with sales and marketing.
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